About
SOMAX.
At SoMax Finance, we empower businesses with cutting-edge financial software and expert consultancy. Our team of seasoned consultants ensures seamless implementation and ongoing support, optimising your financial systems for efficiency, compliance, and strategic decision-making.
The History
Behind SOMAX.
SoMax began with a clear vision — to bridge the gap between powerful financial systems and the real-world needs of growing organisations. With deep roots in consultancy, we’ve supported countless businesses in improving financial operations, navigating change, and gaining clearer visibility.
By partnering with iplicit, we deliver tailored financial solutions that combine smart software with expert-led implementation and support. Today, SoMax continues to help clients simplify processes, improve control, and build strong foundations for long-term success.
Our Mission.
Understand Your Business.
We take the time to learn how your organisation operates, so every solution we recommend is grounded in your real-world needs.
Tailored Solutions.
Our team cuts through complexity, designing workflows that are efficient, intuitive, and built around how your teams actually work.
User-friendly Tools
Our software combines deep functionality with ease of use — helping your teams work smarter every day.
Seamless, Low-Stress Implementations.
From planning to launch, we manage the entire implementation process, reducing disruption and ensuring everything runs smoothly.
Expert Training & Support.
Our hands-on training gives your people the skills and confidence to use the system fully — now and as your needs grow.
Ongoing Partnership.
We stay involved beyond go-live, offering continuous guidance and support to ensure your financial systems grow with you.
The Vision.
Our vision is to transform the way organisations approach financial management — making it simpler, smarter, and more human. We believe technology should empower people, not overwhelm them.
That’s why we focus on solutions that blend intelligent software with real-world insight, helping businesses make better decisions, reduce complexity, and build stronger financial foundations for the future. Through trusted partnerships and continuous improvement, we aim to become the go-to experts for financial clarity and operational confidence.
Meet The Team.
- Mark Pullen
- Co-Founder and CEO of SoMax Group
Mark Pullen
Co-Founder and CEO of SoMax Group
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- Ian Halliwell
- Co-Founder and CRO of SoMax Group
Ian Halliwell
Co-Founder and CRO of SoMax Group
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- Harinder Sandhu
- Partner and Head of Project Management at SoMax Group
Harinder Sandhu
Partner and Head of Project Management at SoMax Group
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- Veronika Zalivsk
- Partner and Head of Consulting at SoMax Finance
Veronika Zalivsk
Partner and Head of Consulting at SoMax Finance
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- Laura Evans
- Partner and Business Development at SoMax Finance
Laura Evans
Partner and Business Development at SoMax Finance
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- Emily Joyce
- Partner and Business Development at SoMax Finance
Emily Joyce
Partner and Business Development at SoMax Finance
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- Matin Nassiri
- Marketing Executive at SoMax Group
Matin Nassiri
Marketing Executive at SoMax Group
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Our Company Values.
Integrity.
Fun.
Trust.
